Saint Gobain
Addressing customer experience to save 25 million euros
Although hundreds of orders were placed in store, customers were not following through to buy Saint Gobain’s high-end cabinets. Something was wrong.
After careful analysis of the supply chain, we identified that products were reaching customers' homes after long delays because of the distant location of a central warehouse.
Moreover, there was a serious gap in customer experience: our client’s third-party contractors were too slow to visit prospects at home. Despite loving the product, customers were put off by the poor service, and went elsewhere.
Based on HopTech’s recommendation, Saint Gobain moved their warehouse hundreds of kilometres across France, closer to their end-customers. In tandem, Hoptech installed a new data system that helped better evaluate contractor performance and only retained the best.
By streamlining their supply chain and placing third-party contractors closer to the market, Saint Gobain enjoyed a business boost: customers were delighted by this new, more responsive service.
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